Yearly Archives: 2010

Business Building Lessons From Surfing

Earlier this week as I looked out over the peaceful beach I noticed a lone surfer enjoying the thrills of riding the waves.  The water was challenging because the waves weren’t very high – there wasn’t much to ride on … Continue reading

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How to bring more people to your website.

Is your website a closely held trade secret? Is your website easily found by your audience? For too many, their website may as well be a closely held secret because potential clients aren’t able to find it.

Every day people use the search engines as a starting point prior to making a purchase. In fact 61% of pre-purchase research for online purchases involve search engines.(1) This means that unless you rank well in the search engines for the search phrases that people actually use when they are looking for what you provide, your audience can’t find your website and is doing business with your competitors as a result.

If this describes your dilemma, one of the best ways to turn the situation around… Continue reading

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How to use the holy trinity of marketing to grow your business easily.

There are three foundational elements that if missing, will greatly handicap your efforts to grow your business. However, once these three elements are mastered and in place, business growth comes easily. In fact if these three elements are properly harnessed, your clients will be drawn to you and will refer their family and friends to your business as well!

All else being equal, people do business with those whom they know, like, and trust. All three elements must be there for growth to occur. Two out of three won’t cut it – it takes all three working in harmony to generate growth… Continue reading

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